Privacy policies

 

The protection of personal data is important to us. Therefore, the processing of personal data is carried out in accordance with the applicable European and national legislation. Version 15.05.2019.

You can of course revoke your declaration(s) of consent at any time with effect for the future. Please contact the responsible person according to § 1. The following declaration provides an overview of what kind of data is collected, how this data is used and passed on, what security measures we take to protect your data and how you can obtain information about the information given to us.

Legal basis for the processing of personal data
Insofar as we obtain the consent of the data subject for the processing of personal data, Art. 6 para. 1 sentence 1 lit. a) EU Data Protection Basic Regulation (DSGVO) serves as the legal basis. Art. 6 para. 1 sentence b) DSGVO serves as the legal basis for the processing of personal data required for the performance of a contract to which the data subject is a party. This also applies to processing operations that are necessary for the implementation of pre-contractual measures. Insofar as the processing of personal data is necessary to fulfil a legal obligation to which we are subject, Art. 6 para. 1 sentence 1 lit. c) DSGVO serves as the legal basis. If the processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and fundamental freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 para. 1 sentence 1 lit. f) DSGVO serves as the legal basis for the processing.

Data deletion and storage period
The personal data of the person concerned will be deleted or blocked as soon as the purpose of storage no longer applies. In addition, the data may be stored if the European or national legislator has provided for this in EU regulations, laws or other provisions to which we are subject. The data shall also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless it is necessary for further storage of the data for the conclusion or performance of a contract.

§ 1 The person responsible and the data protection officer
The person responsible within the meaning of the Basic Data Protection Regulation and other national data protection laws of the member states as well as other data protection provisions is:

easyfaM GmbH & Co.KG, Fridolin-Holzer-Str. 6, 88161 Lindenberg im Allgaeu, Germany, info(a)easyfaM.com

§ 2 Definitions of terms
The data protection declaration is based on the terms used by the European Data Protection Supervisor in the adoption of the EU Basic Data Protection Regulation (hereinafter referred to as "DSGVO"). The privacy statement should be easy to read and understand. To ensure this, the most important terms are explained below:
Personal data is any information relating to an identified or identifiable natural person (hereinafter referred to as "data subject"). An identifiable natural person is one who can be identified directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more specific characteristics which are expressions of the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person.
Data subject means any identified or identifiable natural person whose personal data are processed by the controller.
Processing means any operation or set of operations which is carried out with or without the aid of automated means relating to personal data, such as collection, recording, organisation, sorting, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or association, qualification, erasure or destruction.
Profiling means any automated processing of personal data consisting in the use of such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects relating to the work performance, economic situation, health, personal preferences, interests, reliability, conduct, whereabouts or movements of that natural person.
Pseudonymisation means the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without additional information, provided that such additional information is kept separately and is subject to technical and organisational measures ensuring that the personal data are not attributed to an identified or identifiable natural person.
The controller is the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are laid down by Union law or by the law of the Member States, the controller or controllers may be designated in accordance with Union law or with the law of the Member States on the basis of specific criteria.
Processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
The recipient is a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not that person is a third party. However, authorities which may receive personal data under a particular investigation mandate in accordance with Union law or the law of the Member States shall not be considered as recipients.
Third party means any natural or legal person, public authority, agency or body other than the data subject, the controller, the processor and the persons authorised to process the personal data under the direct responsibility of the controller or processor.
Consent shall mean any freely given, informed and unambiguous expression of the will of the data subject in the particular case, in the form of a statement or other unequivocal affirmative act by which the data subject indicates his or her consent to the processing of his or her personal data.

§ 3 Provision of the Website and Creation of Log Files
If you only use the website for information purposes, i.e. if you do not register or otherwise provide us with information, we automatically collect the following data and information from the computer system of the calling computer each time you access the website:

  • The IP address of the user
  • Information about the browser type and the version used
  • The user's operating system
  • The Internet service provider of the user
  • Date and time of access
  • Websites from which the User's system accesses the Website
  • Websites accessed by the user's system via our website
  • Content of the calls (concrete pages)
  • Amount of data transferred in each case
  • Language and version of the browser software
  • Used search engines
  • Names of downloaded files

The data is also stored in the log files of our system. These data are not stored together with other personal data of the user.

The legal basis for the temporary storage of log files is Art. 6 Para. 1 S. lit. f) DSGVO.
The temporary storage of the IP address by the system is necessary in order to 

  • to enable delivery of the website to the user's computer. For this purpose, the IP address of the user must remain stored for the duration of the session
  • optimise the content of our website and the advertising for it
  • to ensure the functionality of our information technology systems and the technology of our website
  • provide law enforcement agencies with the information they need to prosecute a cyber attack

The data is stored in log files in order to ensure the functionality of the website. The data is also used to optimise the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context. Our legitimate interest in data processing pursuant to Art. 6 Para. 1 S. 1 lit. f) DSGVO also exists for these purposes.

The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected - in this case at the end of the usage process. If the data is stored in log files, this is the case after seven days at the latest. A storage going beyond this is possible. In this case, the IP addresses are deleted or anonymized so that it is no longer possible to assign the calling client.
The collection of the data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website, which is why there is no possibility of objection.

§ 4 Use of cookies
This website uses so-called cookies. Cookies are small text files which, as soon as you visit a website, are sent from a web server to your browser and stored locally on your end device (PC, notebook, tablet, smartphone, etc.) and stored on your device and send certain information to the user (i.e. us). Cookies are used to make the website more customer-friendly and secure, in particular to collect use-related information, such as the frequency and number of users of the pages and how they use the pages. Cookies do not damage the computer and do not contain viruses.
This cookie contains a characteristic string of characters (so-called cookie ID) that enables the browser to be uniquely identified when the website is called up again. We use cookies to make our website more user-friendly. 
Some basic elements of our web site require that the browser that is accessing the site can be identified even after a page change. The following data is stored and transmitted in the cookies:

  • Language settings
  • Articles in a shopping cart
  • Log-in information

We also use cookies on our website which enable us to analyse your surfing behaviour. In this way, the following data can be transmitted:

  • Entered search terms
  • Frequency of page views
  • Use of website functions

The data collected in this way is pseudonymised by technical precautions. It is therefore no longer possible to assign the data to the calling user. The data is not stored together with other personal data. When you access our website, an information banner informs you about the use of cookies for analysis purposes and refers you to this data protection declaration. In this context, there is also an indication of how the storage of cookies in the browser settings can be prevented. Basic functionalities of the website require technical cookies, which cannot be contradicted. 

The legal basis for the processing of personal data using cookies is Art. 6 para. 1 sentence 1 lit. f) DSGVO. The legal basis for the processing of personal data using technically necessary cookies is Art. 6 Para. 1 S. 1 lit. f) DSGVO. The legal basis for the processing of personal data using cookies for analysis purposes is Art. 6 para. 1 sentence 1 lit. a) DSGVO.

The purpose of using technically necessary cookies is to simplify the use of websites for you. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized also after a page change. For the following applications we need Cookies:

  • Shopping Cart
  • Acceptance of language settings
  • Remember search terms

The user data collected by technically necessary cookies are not used to create user profiles. The purpose of using technically unnecessary cookies is to improve the quality of our website and its contents. The analysis cookies tell us how the website is used and enable us to continually optimise our services. This information is used to automatically recognize you when you visit the website again using the same terminal and to make navigation easier for you. Our legitimate interest in the processing of personal data pursuant to Art. 6 para. 1 lit. f DSGVO also lies in these purposes.

Cookies remain stored even if the browser session is terminated and can be called up again when you visit the site again. However, cookies are stored on your computer and transmitted to our website. You therefore have full control over the use of cookies. If you do not wish to collect data via cookies, you can set your browser via the menu under "Settings" so that you are informed about the setting of cookies or can generally exclude the setting of cookies or delete cookies individually. Please note, however, that if cookies are deactivated, the functionality of this website may be restricted. As far as session cookies are concerned, they will be automatically deleted anyway after leaving the website.

§ 5 Newsletter
With your consent, you can subscribe to our free newsletter, which provides you with tips on content and current interesting offers. The advertised goods and services are named in the declaration of consent. We use the so-called double opt-in procedure to register for our newsletter. This means that after your registration we will send you an e-mail to the specified e-mail address in which we will ask you to confirm that you wish to receive the newsletter. If you do not confirm your registration within 24 hours, your information will be blocked and automatically deleted after one month. In addition, we store the IP addresses you use and the dates of registration and confirmation. The purpose of the procedure is to prove your registration and, if necessary, to clarify any possible misuse of your personal data. Your e-mail address is the only mandatory information for sending the newsletter. The provision of all other data is voluntary and is used to address you personally. The data will be used exclusively for sending the newsletter. The collection of the user's e-mail address is used to deliver the newsletter. The collection of other personal data as part of the registration process serves to prevent misuse of the services or the e-mail address used. The data are deleted as soon as they are no longer required for the purpose of their collection. Your e-mail address will therefore be stored as long as the newsletter subscription is active. 

You can cancel the receipt of our newsletters at any time and thus revoke your consent by clicking on the "Unsubscribe newsletter" field in our newsletter adder or by sending us an e-mail or a message to the contact data given in the imprint. For the dispatch of newsletters we use an external service provider. A separate order data processing declaration was concluded with the service provider in order to guarantee the protection of your personal data. We are currently working with the following service provider:

CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede, Tel.: +49 (0) 4402 97390-00, E-mail: info@cleverreach.com

The following data is transferred to CleverReach: 

  • First and last name
  • Email address
  • IP address

Further information can be found in CleverReach's data protection declaration which can be downloaded from https://www.cleverreach.com/en/privacy-policy/

§ 6 Passing on personal data to third parties
1. Embedding YouTube videos
We have included YouTube videos in our online offering, which are stored at http://www.YouTube.com and can be played directly from our website. These are all integrated in the "extended data protection mode", i.e. no data about you as a user is transferred to YouTube if you do not play the videos. Only when you play the videos will the data referred to in paragraph 2 be transmitted. We have no influence on this data transfer. When you visit the website, YouTube receives the information that you have accessed the corresponding subpage of our website. The following data is transmitted in this case:

  • Device-specific information, such as the hardware used; the version of the operating system; unique device identifier; and information about the cellular network, including your phone number.
  • Protocol data in the form of server protocols. This includes, but is not limited to, details of how the services were used, such as search queries; IP address; hardware settings; browser type; browser language; date and time of your query; originating page; cookies that uniquely identify your browser or Google Account.
  • Location-related information. Google may collect information about your actual location. This may include, for example, your IP address, WLAN access points or mobile phone masts.

For more information about the information Google Inc. collects, please visit the following link: https://policies.google.com/privacy?hl=en&gl=en  This occurs regardless of whether YouTube provides a user account that you are logged in to, or whether no user account exists. If you are logged in to Google, your information will be directly associated with your account. The legal basis for processing users' personal data is Art. 6 Para. 1 S.1 lit. f) DSGVO. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. The integration of the videos serves to make the website clearer for the user and to increase the search engine ranking of the website on Google. YouTube stores your data as user profiles and uses them for purposes of advertising, market research and/or the need-based design of its website. Such evaluation is carried out in particular (even for users who are not logged in) to provide demand-oriented advertising and to inform other users of the social network about your activities on our website.

If you do not wish your profile to be assigned to YouTube, you must log out before activating the button. You have the right to object to the creation of these user profiles, and you must contact YouTube to exercise this right. Further information on the purpose and scope of data collection and processing by YouTube can be found in the Privacy Policy. There you will also find further information on your rights and setting options to protect your privacy: https://www.google.de/intl/de/policies/privacy. 

Links to external websites: This website contains links to external websites. We are responsible for our own content. We have no influence on the contents of external links and are therefore not responsible for them, in particular we do not adopt their contents as our own. If you are directed to an external site, the data protection declaration provided there applies. If you notice any illegal activities or contents on this site, you are welcome to inform us. In this case we will check the content and react accordingly (notice and take down procedure).

2. Fonts
Google Web Fonts: This page uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly. For this purpose, the browser you are using must connect to Google's servers. This enables Google to know that your IP address has been used to access our website. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online services. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO. If your browser does not support web fonts, a standard font will be used by your computer. Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://www.google.com/policies/privacy/

Webfonts: This site uses web fonts provided by Monotype Imaging Inc. or one of its subsidiaries, MyFonts Inc. or Linotype (address: 600 Unicorn Park Drive, Woburn, MA 01801, USA), to provide a consistent representation of fonts. When you access a page, your browser loads the web fonts you need into its browser cache to display text and fonts correctly. To do this, the browser you are using must connect to Monotype's servers. This will allow Monotype to know that your IP address has been used to access our website. The use of Monotype is in the interest of a uniform and appealing presentation of our online services. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO. If your browser does not support web fonts, a standard font will be used by your computer. Monotype does not collect or store any personal data, you can find further information on data protection at Monotype at: https://www.monotype.com/de/rechtshinweise/datenschutzrichtlinie/web-font-tracking-privacy-policy/

§ 7 Contact form and e-mail contact
A contact form is available on our website, which can be used for electronic contact. If you make use of this possibility, the data entered in the input mask will be transmitted to us and stored. At the time the message is sent, the following data will also be stored: 

  • IP address of the user
  • Date and time of registration

Your consent will be obtained for the processing of the data as part of the sending process and reference will be made to this data protection declaration. Alternatively, you can contact us via the e-mail address provided. In this case, the personal data transmitted with the e-mail will be stored. As far as information on communication channels (e.g. e-mail address, telephone number) is concerned, you also agree that we may also contact you via this communication channel in order to respond to your request. The data will not be passed on to third parties in this context. The data will only be used for the processing of the conversation.

The legal basis for the processing of the data is Art. 6 Para. 1 S. lit. a) DSGVO if the user has given his consent. The legal basis for processing the data transmitted in the course of sending an e-mail is Art. 6 Para. 1 S.1 lit. f) DSGVO. If the purpose of the e-mail contact is to conclude a contract, the additional legal basis for the processing is Art. 6 para. 1S. 1 lit. b) DSGVO.

The processing of personal data from the input mask serves us solely to process the establishment of contact. We will of course use the data from your e-mail enquiries exclusively for the purpose for which you provide them to us when contacting us. If you contact us by e-mail, your answer will also constitute the necessary legitimate interest in the processing of the data. The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems. The data are deleted as soon as they are no longer required for the purpose of their collection. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is terminated when it can be inferred from the circumstances that the relevant facts have been conclusively clarified. You can revoke your consent to the processing of your personal data at any time. If you contact us by e-mail, you can object to the storage of your personal data at any time. In such a case the conversation cannot be continued. Regarding the revocation of the consent / contradiction of the storage we ask you to contact the responsible person or the data protection officer according to § 1 via e-mail or by post. In this case, all personal data stored in the course of establishing contact will be deleted.

§ 8 Web analysis by Google Analytics (with pseudonymisation)
We use "Google Analytics" and "Google Remarketing" on our website. These are services of Google Inc. (Google Inc., 1600 Amphitheatre Parkway Monutain View, CA 94043, USA) to analyze the surfing behavior of our users. The software places a cookie on your computer (for cookies, see above). If individual pages of our website are accessed, the following data is stored:

  • Two bytes of the IP address of the calling system of the user
  • The website accessed
  • Entry pages, exit pages,
  • The time spent on the site and the rate of termination
  • Frequency of a call of a site
  • Country of origin and regional origin, language, browser, operating system, screen resolution, use of Flash or Java
  • used search engines and used search terms

The information generated by the cookie about the use of this website by users is generally transmitted to a Google server in the USA and stored there. This website uses Google Analytics with the extension "_anonymizeIp()". The software is set up in such a way that the IP addresses are not stored completely, but only in abbreviated form. In this way, it is no longer possible to assign the shortened IP address to the calling computer. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. The IP address transmitted by your browser as part of Google Analytics is not, however, combined with other data from Google. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. We would like to point out that Google has its own data protection guidelines (http://www.google.de/intl/de/privacy.html), which are independent of ours. We assume no responsibility or liability for these policies and procedures. 

Google will only use the (anonymous) information obtained on behalf of the operator of this website to evaluate the use of the website. For this purpose, e.g. reports on website activities are compiled and other services related to website & Internet use are provided to the website operator. Third parties, including Google, place advertisements on websites on the Internet. Third parties, including Google, use stored cookies to serve ads based on previous visits by a user to this website. 

Google remarketing technology is used to target users who have already visited this website and our online services through targeted advertising on the pages of the Google Partner Network. The insertion of the advertisement takes place in turn through the use of the cookies described above, with the help of which the user behaviour when visiting the website can be analysed and subsequently used for targeted product recommendations and interest-based advertising. The legal basis for the processing of personal data is Art. 6 Para. 1 S. 1 lit. f) DSGVO. For the exceptional cases in which personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. On our behalf, Google will use this information to evaluate your use of the website and to compile reports on website activity. By evaluating the data collected, we are able to compile information about the use of the individual components of our website. This helps us to constantly improve our website and its user-friendliness. Our legitimate interest in the processing of data in accordance with Art. 6 Para. 1 lit. f) DSGVO also lies in these purposes. By anonymizing the IP address, the interest of users in the protection of their personal data is sufficiently taken into account.

The data will be deleted as soon as they are no longer needed for our recording purposes. In our case, this is the case after 26 months. The cookies used are stored on your computer and transmitted to our website. If you do not agree with the collection and evaluation of usage data, you can prevent this by setting your browser software accordingly by deactivating or restricting the use of cookies. Cookies that have already been saved can be deleted at any time. However, in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and Google from processing this data by downloading and installing the browser plugin available under the following link. The current link is: http://tools.google.com/dlpage/gaoptout?hl=en.

Alternatively, you can simply object to the use of cookies on our site. In this case, a so-called "opt-out cookie" will be installed in your browser on your computer, with the result that no more session data will be collected. Please note, however, that if you delete your cookies from your computer, you will also have to delete this opt-out cookie and activate it again if necessary. Third party provider is Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436?1001. Further information can be found in the terms of use at http://www.google.com/analytics/terms/de.html, in the overview on data protection.

§9 Integration of Google Maps
On this website we use the offer of Google Maps. This allows us to display interactive maps directly on the website and allows you to conveniently use the map function. When you visit the website, Google receives the information that you have accessed the corresponding subpage of our website. In addition, the data collected during your visit to our website will be transmitted. This takes place regardless of whether Google provides a user account that you are logged in to or whether there is no user account. If you are logged in to Google, your data will be assigned directly to your account. If you do not want your profile to be associated with Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for advertising, market research and / or needs-based design of its website. Such evaluation is carried out in particular (even for users who are not logged in) to provide demand-oriented advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, and you must contact Google to exercise this right.

Further information on the purpose and scope of data collection and processing by the plug-in provider can be found in the provider's privacy policy. There you will also find further information on your rights in this regard and setting options to protect your privacy: http://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.

§ 10 Social Media Plugins
1. Facebook
On these pages social plugins of the social network Facebook (Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA) are used. This plugin allows you to bookmark these pages and share them with other members of the social network. You can recognize this plugin by the Facebook logo or the typical "Like" button. An overview of the Facebook plugins can be found at http://developers.facebook.com/docs/plugins/. 

We use the so-called two-click solution. This means that when you visit our site, no personal data is initially passed on to Facebook. We give you the opportunity to communicate directly with Facebook via the button. Only if you click on the marked field and activate it does Facebook receive the information that you have accessed the corresponding website of our online service. Data is passed on regardless of whether you have a Facebook account and are logged in there. If you click the Facebook "Like-Button" while logged into your Facebook account, the contents of these pages can also be linked to the Facebook profile. In this case, Facebook can also assign visits to these pages to your user account. If you click on the activated button and, for example, link the page, Facebook also stores this information in your user account and communicates it publicly to your contacts. We recommend that you log out regularly after using a social network, especially before activating the button, as this will help you avoid being assigned to your profile.
If you are not a member of Facebook or have logged out of Facebook before visiting this page, there is still the possibility that Facebook can find out and store your IP address. If you do not want Facebook to be able to assign the visit to our pages to your Facebook user account, you must log out of Facebook before visiting our website or must not activate the plugin.

In principle, the following data is transmitted to Facebook: Browser-related data such as IP address, browser type, operating system, time and date of the request, visited website. User ID (with registered Facebook account).

According to Facebook in Germany, the IP addresses are made anonymous immediately after collection. By activating the plugin, personal data is transferred from you to Facebook and stored in the USA. Since Facebook collects data in particular via cookies, we recommend that you delete all cookies via your browser's security settings before clicking on the grayed-out box. We have no influence on the collected data and data processing procedures, nor are we aware of the full scope of data collection, the purposes of processing, the storage periods. Also for the deletion of the collected data by Facebook no information is available to us. Facebook stores the data collected about you as user profiles and uses these for the purposes of advertising, market research and/or the needs-based design of its website. Such an evaluation is carried out in particular (also for users who are not logged in) to display demand-oriented advertising and to inform other users of the social network about your activities on our website. Through the plugins, we offer you the opportunity to interact with social networks and other users so that we can improve our services and make them more interesting for you as a user. The legal basis for the use of the plugins is Art. 6 Para. 1 S. 1 lit. a DS-GVO. Facebook has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. You have the right to object to the creation of these user profiles, whereby you must contact Facebook to exercise this right. Settings and objections to the use of data for advertising purposes are possible within the Facebook profile settings at https://www.facebook.com/settings?tap=ads. For more information about the purpose and scope of data collection and processing, as well as your respective rights by and to Facebook, please visit http://www.facebook.com/policy.php, http://www.facebook.com/help/186325668085084, http://www.facebook.com/about/privacy/your-info-on-other#applications and http://www.facebook.com/about/privacy/your-info#everyoneinfo. 

2. Google+1
On these pages, social plugins from Google+1 of Google Inc. are used. (Google Inc., 1600 Amphitheatre Parkway Monutain View, CA 94043, USA). This plugin allows you to bookmark these pages and share them with other members of the social network. The plugin can be recognized by the character "+1". An overview of the Google plugins and their appearance can be found here: https://developers.google.com/+/web/. We use the so-called two-click solution. This means that when you visit our site, no personal data is initially passed on to Google. We give you the opportunity to communicate directly with Google via the button. Only if you click on the marked field and thereby activate it will Google receive the information that you have called up the corresponding website of our online service. If you click the "+1" button while logged into your Google account, the contents of these pages can also be linked to the Google profile. In this case, Google can also assign the visit of these pages to your user account. If you click on the activated button and, for example, link the page, Google also stores this information in your user account and communicates it publicly to your contacts. We recommend that you log out regularly after using a social network, especially before activating the button, as this will help you avoid being assigned to your profile.
The following data will be transmitted to Google: Device-specific information, such as the hardware used; the version of the operating system; unique device identification; and information about the mobile network, including your telephone number.
Log data in the form of server logs. These include, but are not limited to, details of how the services were used, such as search queries; IP address; hardware settings; browser type; browser language; date and time of your query; origin; cookies that uniquely identify your browser or Google Account.

Location-related information. Google may collect information about your actual location. This may include, for example, your IP address, WLAN access points, or mobile masts. Further information on the data collected by Google, INC can be found under the following link: https://policies.google.com/privacy?hl=en&gl=en. By activating the plugin, your personal data will be transmitted to Google and stored in the USA. Since Google collects data in particular via cookies, we recommend that you delete all cookies via your browser's security settings before clicking on the grayed-out box. We have no influence on the collected data and data processing procedures, nor are we aware of the full scope of data collection, the purposes of processing, the storage periods. Also for the deletion of the collected data by Facebook no information is available to us. Google stores the data collected about you as user profiles and uses these for the purposes of advertising, market research and/or the needs-based design of its website and, if necessary, for passing them on to partner companies. Such an evaluation takes place in particular (also for users who are not logged in) in order to display demand-oriented advertising and to inform other users of the social network about your activities on our website. Via the plugins we offer you the possibility to interact with the social networks and other users so that we can improve our offer and make it more interesting for you as a user. The legal basis for the use of the plugins is Art. 6 Para. 1 S. 1 lit. f DS-GVO. Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right. Further information on the purpose and scope of data collection and processing as well as on your respective rights by and vis-à-vis Google can be found at https://www.google.com/policies/privacy/partners/?hl=en.

3. Twitter
These pages use the functions of the Twitter service (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA). By using Twitter and the "Re-Tweet" button, you will be able to follow a post or page on Twitter or link the websites you visit to your Twitter account and share them with other users. You can recognize this plugin by the "Re-Tweet" button or the typical blue bird. You can find an overview of the Twitter buttons and their appearance here: https://twitter.com/about/resources/buttons

We use the so-called two-click solution. This means that when you visit our site, no personal data is initially passed on to Twitter. We give you the opportunity to communicate directly with Twitter via the button. Only if you click on the marked field and activate it will Twitter receive the information that you have accessed the corresponding website of our online service. If you click on the Twitter button while logged into your Twitter account, the contents of these pages can also be linked to the Twitter profile. In this case, Twitter can also assign the visit to these pages to your user account. If you click on the activated button and, for example, link the page, Twitter also stores this information in your user account and communicates it publicly to your contacts. We recommend that you log out regularly after using a social network, especially before activating the button, as this will help you avoid being assigned to your profile.

In principle, the following data is transmitted to Twitter: Address, browser type, date and time of access, original page, operating system, screen resolution; linking this data with your account data of the social media operator.

By activating the plugin, your personal data will be transmitted to Twitter and stored in the USA. We have no influence on the data collected and data processing procedures, nor are we aware of the full scope of data collection, the purposes of processing, the storage periods. We also do not have any information on the deletion of the collected data by Twitter. Twitter stores the data collected about you as user profiles and uses these for the purposes of advertising, market research and/or the needs-based design of its service. Such an evaluation is carried out in particular for the presentation of demand-oriented advertising and to inform other users of the social network about your activities. Via the plugins we offer you the possibility to interact with the social networks and other users, so that we can improve our offer and make it more interesting for you as a user. The legal basis for the use of the plugins is Art. 6 Para. 1 S. 1 lit. a DS-GVO. Twitter has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. You have the right to object to the creation of these user profiles, and you must contact Twitter to exercise this right. Further information on the purpose and scope of data collection and processing as well as on your respective rights by and vis-à-vis Twitter can be found at https://twitter.com/privacy. You can change your privacy settings on Twitter at any time at http://twitter.com/account/settings. 

4. Instagram
On these pages you will find social plugins of the social network Instagram of Instagram Inc. (Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA). This plugin allows you to bookmark these pages and share them with other members of the social network. You can recognize the plugin by the square camera, if necessary with the lettering "Instagram". 

We use the so-called two-click solution. This means that when you visit our site, no personal data is initially passed on to Instagram. We give you the opportunity to communicate directly with Instagram via the button. Only if you click on the marked field and activate it will Instagram receive the information that you have accessed the corresponding website of our online service. Data is shared regardless of whether you have a Facebook account and are logged in. If you click the Instagram button while logged in to your Instagram account, the contents of these pages can also be linked to the Instagram profile. In this case, Instagram can also associate visiting these pages with your user account. If you press the activated button and e.g. link the page, Instagram will also store this information in your user account and share it with your contacts publicly. We recommend that you log out regularly after using a social network, especially before activating the button, as this will help you avoid being assigned to your profile.
If you are not a member of Instagram or have logged out from Instagram before visiting this site, Instagram may still know and store your IP address. If you do not want Instagram to be able to assign your visit to our pages to your Instagram user account, you must log out of Instagram or not activate the plugin before visiting our website.

The following data will be transmitted to Instagram:IP address, browser type, date and time of access, original page, operating system, screen resolution; linking these data with your account data of the social media operator.

By activating the plugin, personal data is transferred from you to Instagram and stored in the USA. We have no control over the data collected and the data processing operations, nor are we aware of the full scope of the data collection, the purposes of the processing, the storage periods. Also for the deletion of the collected data by Instagram no information is available to us. Instagram stores the data collected about you as usage profiles and uses them for purposes of advertising, market research, and/or to tailor its website to meet your needs. Such an evaluation is carried out in particular (also for users who are not logged in) to present demand-oriented advertising and to inform other users of the social network about your activities on our website. Through the plugins, we offer you the opportunity to interact with social networks and other users so that we can improve our services and make them more interesting for you as a user. The legal basis for the use of the plugins is Art. 6 Para. 1 S. 1 lit. a DS-GVO. You have the right to object to the creation of these user profiles, and you must contact Instagram to exercise this right. Further information on the purpose and scope of data collection and processing, as well as your respective rights by and against Instagram, is available at http://instagram.com/about/legal/privacy/.

§ 11 Online Appointments 
We use the service of Appointlet, LLC, 707 SW Washington St. Ste 1100, Portland OR 97205, United States for arranging appointments directly by the user himself. Via the links (e.g. "Select appointment for call"), interested parties are forwarded to a website of the Appointlet, LLC, which shows the available appointments with easyfaM and allows appointment reservations. Users enter their data here for the conversation or a web conference. The data will then be forwarded to us for processing the appointment. Information on data protection at Appointlet, LLC can be found at: http://www.appointlet.help/legal/privacy-policy

§ 12 Webinars, Video Conferences and Online Coaching
We need a suitable technology for video calls, webinars and online coaching. easyfaM works with the technically very good provider "zoom", which is also very appropriate from a data protection point of view. The legal basis for the processing of data via "zoom" is § 6 paragraph 1b) GDPR (DSGVO). easyfaM provides contractual services with "zoom". Who does not want to use zoom, may use the recordings of webinars, which are playable on almost all browsers. In the case of webinars as a free offer, Art. 6 paragraph 1f) GDPR applies insofar as no contractual relationship has arisen regarding participation in the webinar. Zoom Video Communications, Inc. shall ensure an adequate level of data protection in accordance with the GDPR as follows: The company is certified under the Privacy Shield (here). The EU standard contract clauses apply and the GDPR regulations are confirmed and their compliance explained here.

§ 13 Children
Our offer is basically aimed at adults. Persons under the age of 18 should not transmit any personal data to us without the consent of their parents or legal guardians.

§ 14 Rights of the person concerned
If personal data is processed by you, you are the data subject within the meaning of the DSGVO and you are entitled to the following rights vis-à-vis the person responsible:

  • Right to information,
  • Right to rectification
  • Right to limit the processing,
  • Right to deletion
  • Right to information
  • Right to data transferability.
  • Right to object to the processing
  • Right to revoke data protection consent
  • Right not to apply an automated decision
  • Right of appeal to a supervisory authority

1. Right to information
You can request confirmation from the person responsible as to whether personal data relating to you will be processed by us. If such a processing exists, you can at any time request from the responsible person free information about the personal data stored about you and about the following information:

  • the purposes for which the personal data is processed;
  • the categories of personal data processed;
  • the recipients or categories of recipients to whom the personal data concerning you have been or will be disclosed;
  • the planned duration of the retention of the personal data concerning you or, if it is not possible to provide specific information in this regard, criteria for determining the retention period;
  • the existence of a right to rectify or erase personal data concerning you, a right to limit the processing by the controller or a right to object to such processing;
  • the existence of a right of appeal to a supervisory authority;
  • all available information on the origin of the data, if the personal data are not collected from the data subject;
  • the existence of automated decision-making including profiling in accordance with Article 22(1) and (4) DSGVO and - at least in these cases - meaningful information on the logic involved and the scope and intended effects of such processing on the data subject.

You have the right to request information as to whether the personal data concerning you will be transferred to a third country or to an international organisation. In this context, you may request to be informed of the appropriate guarantees pursuant to Art. 46 DSGVO in connection with the transfer.

2. Right to rectification
You have the right to have your personal data corrected and/or completed without delay by the data controller if the personal data processed concerning you is inaccurate or incomplete.

3. Tight to limit the processing

Under the following conditions, you may request the data controller to immediately restrict the processing of your personal data:

  • if you dispute the accuracy of the personal data concerning you for a period of time which allows the controller to verify the accuracy of the personal data;
  • the processing is unlawful and you refuse to delete the personal data and instead request that the use of the personal data be restricted;
  • the controller no longer needs the personal data for the purposes of the processing, but you need them for the assertion, exercise or defence of legal claims, or if you have lodged an objection against the processing pursuant to Art. 21 para. 1 DSGVO and it has not yet been determined whether the justified reasons of the data controller outweigh your reasons. If the processing of personal data concerning you has been restricted, such data - apart from their storage - may only be processed with your consent or for the assertion, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of an important public interest of the Union or a Member State. If the processing restriction has been limited in accordance with the above conditions, you will be informed by the controller before the restriction is lifted.

4. Right to cancellation
You may request the data controller to delete your personal data immediately for any of the following reasons: The personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed. You revoke your consent on which the processing was based pursuant to Art. 6 para. 1 lit. a or Art. 9 para. 2 lit. a DSGVO and there is no other legal basis for the processing. You object to the processing pursuant to Art. 21 (1) DSGVO and there are no overriding legitimate reasons for the processing or you object to the processing pursuant to Art. 21 (2) DSGVO. The personal data concerning you have been processed unlawfully. The deletion of your personal data is necessary to fulfil a legal obligation under Union law or the law of the Member States to which the data controller is subject. The personal data relating to you have been collected in relation to information society services offered pursuant to Art. 8 para. 1 DSGVO. If the data controller has made the personal data concerning you public and is obliged to delete them pursuant to Art. 17 para. 1 DSGVO, he shall take appropriate measures, including technical measures, taking into account the available technology and the implementation costs, to inform the data controllers processing the personal data that you, as the data subject, have requested them to delete all links to this personal data or copies or replications of this personal data. 
The right to deletion does not exist if the processing is necessary. on the exercise of freedom of expression and information; to fulfil a legal obligation which processing is subject to under the law of the Union or of the Member States to which the controller is subject or to perform a task carried out in the public interest or in the exercise of official authority vested in the controller; for reasons of public interest in the field of public health pursuant to Art. 9 para. 2 lit. h and i and Art. 9 para. 3 DSGVO; for archival purposes in the public interest, scientific or historical research purposes or for statistical purposes pursuant to Art. 89 para. 1 DSGVO, insofar as the law referred to under section a) presumably makes it impossible or seriously impairs the attainment of the objectives of such processing, or to assert, exercise or defend legal claims.

5. Right to information
If you have exercised your right to rectify, cancel or limit the processing of your personal data against the controller, the latter is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification/deletion/restriction, unless this proves impossible or involves a disproportionate effort. You have the right to be informed of such recipients by the controller.

6. Right to transfer data
You have the right to receive the personal data concerning you that you have provided to the responsible person in a structured, common and machine-readable format. In addition, you have the right to communicate this data to another data controller without being hindered by the controller to whom the personal data was provided, provided that

  • the processing is based on a consent pursuant to Art. 6 para. 1 lit. a DSGVO or Art. 9 para. 2 lit. a DSGVO or on a contract pursuant to Art. 6 para. 1 lit. b DSGVO and
  • processing is carried out using automated procedures.

In exercising this right, you also have the right to request that the personal data concerning you be transferred directly from one responsible person to another responsible person, insofar as this is technically feasible. Freedoms and rights of other persons must not be affected by this. The right to data transfer does not apply to the processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller. In order to exercise the right to data transfer, the data subject may at any time contact the controller.

7. Right of objection
You have the right, for reasons arising from your particular situation, to object at any time to the processing of your personal data on the basis of Art. 6 para. 1 lit. e or f DSGVO; this also applies to profiling based on these provisions. The person responsible will no longer process the personal data concerning you unless he can prove compelling grounds for processing worthy of protection which outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
If the personal data concerning you are processed for the purpose of direct marketing, you have the right to object at any time to the processing of the personal data concerning you for the purpose of such advertising; this also applies to profiling insofar as it is connected with such direct marketing. If you object to processing for direct marketing purposes, the personal data concerning you will no longer be processed for such purposes. You have the possibility to exercise your right of objection through automated procedures using technical specifications in connection with the use of Information Society services, notwithstanding Directive 2002/58/EC. In order to exercise the right of opposition, the data subject may contact the controller directly.

8. Right to revoke the declaration of consent under data protection law

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of your consent does not affect the legality of the processing carried out on the basis of your consent until you revoke it. You can contact the responsible person for this.

9. Automated decision in individual cases including profiling
You have the right not to be subject to any decision based solely on automated processing, including profiling, that has any legal effect on you or similarly significantly affects you. This shall not apply where the decision is necessary for the conclusion or performance of a contract between you and the data controller or is permitted by Union or national law to which the data controller is subject and such law contains or is made with your express consent appropriate measures to safeguard your rights and freedoms and your legitimate interests. However, these decisions may not be based on special categories of personal data pursuant to Art. 9 para. 1 DSGVO, unless Art. 9 para. 2 lit. a or g DSGVO applies and appropriate measures have been taken to protect the rights and freedoms as well as your legitimate interests.

With regard to the cases referred to in (1) and (3), the person responsible shall take appropriate measures to protect the rights and freedoms as well as your legitimate interests, including at least the right to obtain the intervention of a person on the part of the person responsible, to state his own position and to challenge the decision. If the data subject wishes to exercise rights relating to automated decisions, he or she may at any time contact the controller for this purpose.

10. Right of appeal to a supervisory authority

Without prejudice to any other administrative or judicial remedy, you shall have the right to complain to a supervisory authority, in particular in the Member State of your residence, place of work or place of presumed infringement, if you consider that the processing of your personal data is in breach of the DSGVO. The supervisory authority with which the complaint was lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Article 78 DSGVO.

§ 15 Amendments to the Data Protection Directive
We reserve the right to change our privacy practices and this policy to adapt it to changes in relevant laws or regulations, as appropriate, or to better meet your needs. Any changes to our privacy practices will be posted accordingly. Please note the current version date of the Privacy Policy.